#backoffmyuterus
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THE PROJECT

A Mark & Phil labs project, inspired by the hashtag movement on Twitter started by Sophia Bush. A microsite was created to pull and display tweets using the hashtag, describe the origin of the issue, and ask visitors to pledge to the cause with a form.

I was tasked to create a design to be used on the microsite and related social media. I turned the female reproductive system into a bull to represent empowerment and strength.

ROLE: Design

TIME: 2013